Brown University — Assistant Director, Digital Content

Job Description:

The Assistant Director, Digital Content in Advancement Communications is a versatile content development and digital media/publishing specialist who provides expertise and support for online and digital communications efforts that help advance Brown’s fundraising and alumni engagement priorities. This includes planning, writing, editing, and producing copy and graphics for social media channels and campaigns, web, email, and multimedia projects; ensuring that all content is aligned with strategic priorities and messaging and is relevant and engaging to audiences; supporting the production and publishing workflows for this content on multiple platforms and channels (with a particular focus on management of social media accounts); and the measurement and analysis of these efforts.

Reporting to the Director, Content Strategy and Planning, and part of a creative team, the Assistant Director, Digital Content is a strong collaborator, working closely with other content creators, strategists, designers, videographers, project managers, and division units to successfully execute projects, ensure the highest quality and effectiveness, and continually improve communications and social media efforts that are crucial to the success of Brown’s ongoing digital engagement. In addition, the Assistant Director, Digital Content provides editorial support for other collateral and communications pieces as needed (campaign materials, video content, e-newsletters), contributing creativity, expertise, and consultation on client projects and supporting strategies on how to best use communications channels to meet division goals.

Brown University is committed to advancing diversity, inclusion and equity. Candidates from historically underrepresented groups are particularly encouraged to apply. Brown University is an Affirmative Action/Equal Opportunity Employer.

Education and Experience

  • Bachelor’s degree or equivalent combination of education and experience
  • Minimum of 4 years of experience in a related field such as media, communications, marketing and/or education.

Required Qualifications

  • Experience with web, email, and social media platforms, publishing and content management systems
  • Demonstrated proficiency or expertise developing, distributing and measuring content for social media and web-based communications channels
  • Experience reporting, measuring, and analyzing web and social media data analytics and familiarity with related tools, such as Google Analytics. Ability to assess content performance as a basis for planning.
  • Graphic design experience
  • Familiarity with laws and statutes governing privacy, copyright, fair use and other areas of intellectual property as it pertains to distributing content.
  • Proficiency in G-Suite (Google Drive, Calendar, Docs, Sheets, Slides).

Preferred Qualifications

  • Experience in an advancement setting
  • Knowledge of philanthropy and fundraising communications is helpful
  • Strong storytelling and interviewing skills
  • Familiarity with team collaboration and project management tools like Slack and ClickUp
  • Familiarity with Adobe Illustrator, InDesign, and other Adobe Creative Suite programs
  • Basic knowledge of HTML/CSS, SEO, web UX/UI design best practices

Job Competencies

  • Demonstrated commitment to Diversity, Equity, Inclusion, and Belonging (DEIB), including experience/ability to identify and emphasize diverse perspectives in programming, communications, and strategy.
  • Superb verbal and written communication skills, with excellent proofreading skills and attention to detail. Proficiency in consistently applying institutional brand and established editorial style guidelines.
  • Ability to collaborate effectively with colleagues at all levels and manage projects that involve multiple stakeholders, steps, deadlines and assets.
  • Strategic thinker and problem-solver who can align content work with project and program goals. Experience with ideating and developing content (written, graphic, and multimedia) for digital communications efforts.
  • Strong visual aesthetic and familiarity with preparing images for digital publication using Photoshop or equivalent graphics software.
  • Engage in regular professional development to remain knowledgeable about best practices in social and digital communications.

Applicants are asked to submit a cover letter and resume with their application. All offers of employment are contingent upon a completed criminal background check and education verification satisfactory to Brown.

Recruiting Start Date:

Job Posting Title:
Assistant Director, Digital Content


Grade 10

Worker Type:

Worker Sub-Type:

Time Type:
Full time

Scheduled Weekly Hours:

Position Classification:
Hybrid Eligible

Submission Guidelines:
Please note that in order to be considered an applicant for any staff position at Brown University you must submit an application form for each position for which you believe you are qualified. Applications are not kept on file for future positions. Please include a cover letter and resume with each position application.

Vaccination Requirements:
In order to maintain 90% or greater universal vaccination rates on campus, all newly hired employees at Brown University must receive the final dose of the COVID-19 vaccine before they begin work, unless they are approved for a medical or religious exemption. All employees must also receive a COVID-19 booster within thirty (30) days of becoming eligible. For more information, please visit the Healthy Brown site.

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EEO Statement:
Brown University is an E-Verify Employer.

As an EEO/AA employer, Brown University provides equal opportunity and prohibits discrimination, harassment and retaliation based upon a person’s race, color, religion, sex, age, national or ethnic origin, disability, veteran status, sexual orientation, gender identity, gender expression, or any other characteristic protected under applicable law, in the administration of its policies, programs, and activities.

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