Ivy Tech Community College — Director of Marketing and Communications

Ivy Tech Community College prepares Indiana residents to learn, live, and work in a diverse and globally competitive environment by delivering professional, technical, transfer, and lifelong education. Through its affordable, open-access education and training programs, the College enhances the development of Indiana’s citizens and communities and strengthens its economy. Ivy Tech Community College is the state’s largest public postsecondary institution and the nation’s largest singly accredited statewide community college system.

The Director of Marketing and Communications is responsible for overseeing the development, production and evaluation of campus promotional, marketing, media relations and media buying activities to ensure consistency in message and cost effectiveness.  The Director works closely with the ad agency of record to oversee and manage the development of mass media advertising (radio, TV, outdoor, etc.), publications, direct mail and e-marketing activities on a local basis.  The Director works closely with the Admissions Leadership Group to streamline communications to prospective students.  The Director works closely with the Vice Chancellor of Enrollment Services to implement innovative techniques and programs to reach various segments of prospective and incumbent student populations, including high school students, working adults and students of our Workforce Alignment programs.  Under the guidance of the Chancellor, the Director will co-sign on all marketing and media spending for the Ivy Tech- campus served.

Minimum Qualifications:

  • A bachelor’s degree in Journalism, Communications, Marketing, Public Relations, Liberal Arts or related field is required
  • Minimum of five years relevant professional experience in marketing, market research, multimedia, public relations or related field required
  • Excellent written and verbal communications skills are required
  • Excellent organizational skills are essential
  • Customer-centered and the ability to work effectively as part of a team

Preferred Qualifications:

  • Master’s degree
  • Bi-lingual – English/Spanish

Quicklink:
https://opportunities.ivytech.edu/cw/en-us/job/507517/director-of-marketing-and-communicationSubSuorceID=xxx11288

Ivy Tech Community College of Indiana is an accredited, equal opportunity, affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, gender identity or status as a veteran.

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