University of Washington Bothell — Director of Communications

The University of Washington Bothell’s Communications & Marketing Department has an outstanding opportunity for a Director of Communications.

For more information and to apply, visit: https://uwhires.admin.washington.edu/ENG/candidates/default.cfm?szCategory=jobprofile&jobhistory=1&szOrderID=150594

Responsibilities include:

Constituent Communications

  • Develop, research, write and/or edit news and feature stories that advance the UW Bothell brand with a variety of audiences.
  • Develop, research, and help oversee the development and dissemination of top-priority print publications (including the university alumni magazine), electronic publications (including the chancellor newsletter), video and photography, as well as communications for select special events (including speechwriting).
  • Lead or help shape communications activities designed to inform and engage current faculty and staff, as well as students. Develop and implement a plan to manage internal communications (including university-wide email and the launch of a regular faculty/staff newsletter).
  • Provide counsel and advice on messaging in support of UW Bothell alumni relations.
  • Provide counsel and advice on messaging in support of UW Bothell donor relations, including the current comprehensive campaign.
  • Help shape marketing and other communications activities design to attract to prospective students (and their parents) as well as prospective faculty and staff.
  • Assist with UW Bothell’s public outreach, including high-priority media relations, community relations, government relations and select special events.

Strategic Communications

  • Collaborate with the assistant vice chancellor for marketing and communications, the vice chancellor for advancement and external relations, and other executive and advancement leaders in developing and implementing strategic marketing and communications plans.
  • Provide counsel and advice to UW Bothell administration on executive communications, including messaging, talking points, speech writing and special events.
  • Assist faculty and other key leadership as needed in helping to tell the story of UW Bothell.
  • Help develop and direct consistent, coordinated communications to promote, advance and protect UW Bothell’s brand and reputation.
  • Serves as a member of the crisis communications team; respond to incidents as needed.

Communications Team Development

  • Develop and supervise activities of the writing team, including permanent staff and temporary student assistants.
  • Help build an ongoing story bank (including ideas, people and facts) aligned with UW Bothell messaging and in support of a wide variety of communications projects and initiatives.
  • Collaborate with the director of digital communications in determining dissemination of proactive and reactive communications online, via email and through social media.
  • Coordinate and work with university and business contacts, as well as contractors and vendors as needed (including freelance writers, photographers, videographers and others).

Public Relations

  • Serve as primary contact for external media and spokesperson for UW Bothell where appropriate.
  • Write and supervise writing of news releases.
  • Ensure optimum media coverage for UW Bothell by managing communications between the campus, the media relations team on the Seattle campus, and local media.
  • Develop new and maintain existing working relationships with appropriate print, broadcast and new media in the local community.

Administration and Other Duties

  • Serve as a member of the Advancement and External Relations Division leadership team.
  • Serve as a member of the Chancellor’s Cabinet.
  • Serve on other university committees and attend trainings as assigned.
  • Define and manage functions within available human and budgetary resources.
  • Perform other duties as assigned.

REQUIRED:

  • Bachelor’s degree in journalism, communications, public relations, marketing, English, or other related discipline.
  • Minimum five years of directly related work experience, including responsibility for regular production of communications and publications. Preference will be given to those who have at least six or more years of directly related work experience.
  • Superior written, oral, interpersonal, and visual arts communication skills.
  • A demonstrated ability to present clearly and persuasively as well as the ability to conduct small and large group presentations.
  • Demonstrated ability to write in a style and voice suitable to different audiences, as the position will require writing formal pieces for academic audiences, engaging news stories for the general public, compelling promotional and philanthropic pieces for alumni and donors, as well as nuanced position papers and proposals for legislators and targeted community stakeholders.
  • Strong project management skills. Ability to problem solve, take initiative, set priorities, handle multiple projects and exercise good judgment in a fast pace, dynamic, deadline-driven environment.
  • Technical proficiency and expertise in using a wide range of communications and design applications, including Microsoft Office products such as Word and Excel, design and photo editing programs, website content management systems, and email and social networking applications.
  • Expert knowledge of Associated Press (AP) style.
  • Ability to work with a diverse constituency.
  • Equivalent education/experience will substitute for all minimum qualifications except when there are legal requirements, such as a license/certification/registration.

DESIRED:

  • Experience in higher education strongly preferred.
  • A master’s degree or equivalent of at least 10 years of experience in directly related work, including regular responsibility for the development and production of a variety of communications and publications.

WORKING CONDITIONS:

  • Ability to work long hours in front of a computer screen.
  • Occasional evening and weekend hours will be required.

This position is considered essential. UW Bothell may have to suspend operations due to events like severe weather, natural disaster, fire, or related hazard. When UW Bothell suspends operations only staff in positions that have been designated as performing an essential service report to and/or continue working.

For more information and to apply, visit: https://uwhires.admin.washington.edu/ENG/candidates/default.cfm?szCategory=jobprofile&jobhistory=1&szOrderID=150594

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